Brand Inspiration for NOV8 Design
Color Theory & Brand Voice
This inspiration board is filled with images and design concepts which I’ve gathered to compose the brand identity for NOV8 Design an interior design firm owned and curated by John Wilson.
Great branding is all about the look and feel. Each image selected to grace this board portrays a vibe and feeling that his target audience will gravitate towards. I also included one of his gorgeous design images because I feel nothing will echo the brand’s voice more than a genuine design.
Brand Voice: Modern, Sleek, Serious, Luxurious, Lively
Velvet Blue evokes trust and dependability.
Elusive Blue offers wisdom, imagination, and peace.
Grown (Gold + Brown) represents some variation of charm, confidence, luxury, and opulence. It also can have an element of friendliness, abundance, and prosperity that is naturally attractive. Brown is a great sign of structure, security, and protection. Whether it's family, friends, and material possessions, brown offers constant support.
Lightning White represents cleanliness a blank slate, simplicity
Grayish is an example of grace, sleekness, seriousness, reliability, intelligence, and security in design.
Black Jewel is a color of sophistication, seriousness, control, and independence.