Novo App Design Proposal

Contact: Michelle Torbor & Jenny Burton
Referred by: Michelle Torbor

Requested Services: Neurofeedback Client Wellness & Tracking App

  • Novo Integrative Wellness brings a holistic approach to mental wellness by incorporating innovative mental health solutions.

Project Overview

Thanks for your interest in my services. After reviewing your progress in Figma and the intended scope of the project, I created this proposal to formally offer my design services.

As a user experience (UX) designer, all of my design work is centered around providing an optimal user experience for individuals that come in contact with my work, whether that’s website or application design, graphics, or any digital design elements.

Good design and functionality plays a pivotal role in guiding users through their digital journey. I will utilize brand identity assets and content that you will provide to create an app that captures your vision, as well as, serve as a hub to keep your targeted audience engaged and informed about Novo Integrative Wellness and its mission.

Project Goals

This proposal outlines the design and development of a HIPAA-aware client wellness application intended to support individuals undergoing neurofeedback therapy.

The application will serve as a centralized hub where clients can:

  • Track symptoms over time

  • Log neurofeedback sessions

  • Use customizable wellness trackers that support their neurofeedback journey

  • Communicate securely with their clinician for encouragement and guidance

The goals of this project is to deliver a Minimum Viable Product (MVP) that is functional, secure, scalable, and designed for future expansion.

Project Targets

  • Improve client engagement and adherence to neurofeedback treatment

  • Provide clinicians with visibility into client progress

  • Enable secure, supportive communication between clinicians and clients

  • Create a flexible tracking system adaptable to individual wellness needs

  • Lay the foundation for future features and integrations

  • User Roles

    • Client (Patient)

    • Clinician

    • Administrator (limited to configuration and user management

    Core Features

    Authentication & Access Control

    • Secure user authentication

    • Role-based access (client vs clinician)

    • HIPAA-aware data handling practices

    Client Dashboard

    • Logged symptoms

    • Neurofeedback sessions completed

    • Wellness activities

    • Visual indicators of progress

    Symptom Tracking

    • Customizable symptoms lists

    • Severity scales

    • Historical trend views

    • Optional notes per entry

    Neurofeedback Session Tracking

    • Manual session logging

    • Session history and completion tracking

    • Notes and reflections

    Custom Wellness Trackers

    • Configurable trackers (eg, sleep, exercise, meditation)

    • Multiple input types (numeric, yes/no, text)

    • Designed for clinician or client customization

    Secure Messaging

    • In-app messaging between clinicians and clients

    • Designed for encouragement, guidance, and support

    • Notifications (optional, depending on platform)

  • This application will be developed using HIPAA-aware design and development practices, including:

    • Secure authentication and access controls

    • Encrypted data storage and transmission

    • Role-based permissions

    • Minimal data collection aligned with app functionality

    Important Note: As a freelance designer/developer, I do not provide legal certification of HIPAA compliance. Final HIPAA compliance depends on:

    • Hosting infrastructure

    • Third-party services

    • Organizational policies and procedures

    I will work with HIPAA-compatible platforms and follow best practices, but legal compliance remains the responsibility of the client and their organization.

    • Fully designed and functional MVP application

    • Responsive UI aligned with existing Figma designs

    • Secure backend architecture

    • User role management

    • Documentation for basic app usage

    • Deployment-ready build

    • Week 1 - Discovery & Scope Finalization

    • Weeks 2 -3 ‍ - Technical Planning & Architecture

    • Weeks 4 -8 - Core Development

    • Weeks 9-10 - Testing & Refinement

    • Weeks 11 - 12 - Deployment & Handoff

    Times may adjust based on feedback cycles and scope changes.

Investment

Project Fee (MVP)

$25,000 - $30,000*

Total Estimated Hours: 190 - 295 hours

Quote includes cost-associated to create:

  • Mobile app or web based (iOS + Android)

  • Custom backend

  • HIPAA-aware architecture

  • MVP scope (not enterprise-level yet)

  • Product, Development, and User Interface

  • Ongoing communication throughout the project.

This app involves sensitive health data, custom tracking systems, and clinician communication. The cost reflects not just development, but secure architecture, scalability, and long-term maintainability for the client.

*Additional costs could arise due to third party services, such as App Store releases or general third-party costs. These items would be communicated in writing and approved before moving forward with the project.

Payment Structure:

Based on $25,000 (low-end) estimate.

  • 40% deposit to begin work - $10,000

  • 30% mid-project milestone - $7,500

  • 30% upon MVP delivery - $7,500

Included:

  • One primary platform (mobile or web-based app)

  • MVP-level feature set as defined above

  • Use of HIPAA-compatible tools and services

Assumptions & Exclusions

Not Included:

  • Legal HIPAA certification

  • Native wearable integrations

  • AI-driven insights

  • Ongoing maintenance beyond launch

  • App Store fees or third party-services costs.*

Post-launch support is available via a monthly retainer:

  • Bug fixes

  • Minor enhancements

  • Feature planning for future phases

  • Compatibility updates, monitoring

Estimated Retainer:

  • $185/hr with a two hour minimum

  • Up to 8 hours: $1500.00/month

  • Up to 14 hours: $2500.00/month

  • Unused hours do not roll over

  • Emergency Rush requests: same day changes; weekend-after hours work $275/hr.

Ongoing Support (Optional, separate agreement)

$2500.00 (One-time fee)

  • Account set-up on both platforms

  • Creating/Configuring listing

  • App metadata

  • App content, privacy forms, data and usage declarations

  • Upload and release configuration

  • TestFlight setup

  • Initial review submission

Apple App Store/Google Play Setup

Closing

I know this is an abundance of information so please let me know if you have any questions.

Once you're ready to move forward there are a few simple steps you will need to take: 

  1. Accept this proposal. Use the button below to email acceptance.

  2. Sign the agreement. Once you accept this proposal, a formal agreement will be generated and sent to you. The agreement will outline the scope of the project as mentioned above, payment terms, and responsibilities.

  3. Pay the invoice. Submit payment of the initial deposit to begin work. Once your acceptance and agreements are confirmed, you will receive email notification from me and a deposit invoice to retain my services over an eight to twelve week timeline. Payments should be certified checks. The invoice will include payment details and your official start date.

  4. Send requested info. I will send email requests for images, files, etc. needed to create necessary content, such as, official logos files and videos you would like to include.

Your projected Start Date will be Tuesday, January 6, 2026.

Thanks for the opportunity to work with you as you embark on a revolutionary tool to support mental health wellness. I’m confident the strategy I’ve provided would allow us to develop a tool that would drive awareness and build support around your mission. As a team of one, I’m able to offer exceptional client service while staying deeply focused on the quality of my work.

At Tam Finley Design Studio, I design applications with intention, clarity, and longevity in mind. By accepting this proposal, you are not simply commissioning an app—you are creating a strategic digital product that supports your clients, strengthens your services, and differentiates your practice in a meaningful way.

I ACCEPT
BACK TO CLIENT PORTAL

More About Tam

  • Our Services

    At Tam Finley Design Studio™, I offer various aspects of business support. I collaborate with small businesses in an attempt to holistically address their needs, offering services such as web design, brand development, web maintenance, and small business coaching. My goal is to handle the technical challenges so that businesses can focus on enhancing their operations effectively.

  • The Techie

    As a freelance web and application designer and brand stylist for the last eleven years, I have built and designed responsive websites for start-ups and nonprofits. I utilize multiple web design platforms to build user-friendly websites. I also have experience developing well-organized code and I love working HTML, CSS, and Java.

    As a UX web designer, I arrange user interface elements on the screen, establish test landing sites, integrate third-party software, and manipulate front-end coding. As a graphic designer, I create eye-catching logos, icons, and collateral items. To sum all of that up, I design ultra-user, friendly, well constructed brands, and websites that work.

    In addition to all I mentioned above, every website I design comes with the following features:

    • Gorgeous, Functional, User Focused Design
      Your site will look great and work flawlesslyo n all devices, whether it be desktop, tablet & mobile.

    • Safe and Secure
      I take cybersecurity seriously. I implement best practices and a proactive approach.

    • Fast Loading
      Site speed matters. I optimize all my work to ensure super-fast site loading.

    • Cookies Track Visitors on Site (Analytics)
      I integrate Google Analytics and other channels into simple to understand reporting.

    • Optimized for Search
      I implement SEO best practices so you get more from organic searches.

    • Easy to Manage
      The platforms I utilize empower you to run your own website.

    • Dedicated Support
      I provide customized solutions based on your needs. You don’t have to talk to multiple customer service reps. You can contact me directly.

    • It’s All Yours!‍ ‍
      You own any control your site 100% after your final invoice is paid.

  • The Stylist

    Brand identity transcends a mere logo; it stands as a crucial investment in crafting how your brand interfaces with the world. I comprehend the significance of melding superb design with deeply intuitive user experiences to allure your desired clientele and customers effectively.

  • The Webmaster

    In addition to web design and brand identity desIgn, I offer web maintenance for entrepreneurs and commercial clients. I specialize in ensuring my clients' websites remain updated, optimized, and consistently providing excellent user experiences. You don’t ever have to worry about keep your site fresh and up-to-date. Hire me and I will take care of the rest!

  • Visit Tam's Portfolio to view testimonials and case studies from past clients.